Ksenia Phillips | The St. Regis Abu Dhabi
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The St. Regis Abu Dhabi

The St. Regis Abu Dhabi is a luxurious hotel, inspired by the sands, cuisine, and Middle Eastern region’s culture. The interior and exterior signage is created to seamlessly work with the sophisticated environment. This guest sign is inspired by the interior details which are influenced by the hotel’s destination. Arabic pattern is introduced into the signage system throughout the guest and public areas. This sign integrates the strict ADA requirements (doorbell’s height, raised numbers, and braille) with a classical style to create a one-of-a-kind work of art. Food & Beverage branding is another important part of the hotel. Villa Toscana and Rhodes 44 logos are carefully crafted to showcase each restaurant’s individuality.


Created with Hirsch Bedner Associates. Photos by The St. Regis Abu Dhabi